TMAD Crafts Protein-Packed Offer to Kickstart the New Year
We’re calling it: 2026 will be the year of gains! In our case, that means bigger lats for our gym-loving customers and fuller wallets for our shop owners! To kick off the new year, Teriyaki Madness has introduced a lineup of limited time offers (LTO) leaning into two things consumers are craving right now: protein and value. The TMAD team stays on top of market changes, and since protein-rich meals are in high demand, we cooked up an offer that added value that adds value for our customers and boosts sales for our franchisees — with the product already sitting in their walk-ins!
“January is when people start paying attention to what they’re eating, but they still want something that feels worth it.” – Nate Weir, Teriyaki Madness Culinary Director
Leading the charge is the debut of Double Protein, which lets guests stack their bowls exactly how they want – with up to a full pound of premium chicken, steak, salmon, or tofu. This means our bowls are overflowing with clean, quality protein with veggies and rice. Side effects of eating a TMAD Double Protein bowl? Bicep growth, delusional confidence, and extreme satisfaction. With protein continuing to dominate consumer decision-making, this LTO was designed to satisfy our hungriest customers.
“Double Protein gives guests control with fresh ingredients, generous portions, and bold flavors that actually deliver. It’s a straightforward way to build a meal that works for your goals while leaving you feeling good about yourself. Want more protein? We’ve got it. Want flavor? That’s our thing. Madly delicious bowls, real ingredients, zero nonsense.” – Nate Weir, Teriyaki Madness Culinary Director
While this launch arrives just in time for everyone’s health-conscious New Year’s resolutions start, TMAD is also bringing back Mad Dash Mondays, offering $2 off $10+ orders for curbside pick-up. It’s a perfect solution for gym bros on-the-go.
Click here to read the original article on Restaurant News to hear more about what LTOs we have cooking at Teriyaki Madness!
