Questions About Franchising
Still have a few questions about franchising with Teriyaki Madness? Check out our franchise FAQs for answers to our most commonly asked franchise questions.
WHAT DOES IT TAKE TO OPEN A TMAD FRANCHISE?
Unlike many restaurant franchise concepts, our franchise owners don’t need a million dollars to launch their new business. The estimated initial investment and start up cost ranges between $312,500 – $731,260*. Costs vary from market to market and are affected significantly by the square footage of the location and regionally specific costs associated with the build-out, equipment, materials, furniture, etc. Get all details on startup costs from Item 7 of our most recent Franchise Disclosure Document (FDD).
* Refer to the Franchise Disclosure Document
HOW MUCH IS THE FRANCHISE FEE?
Platinum Franchise (5 units-) – $150,000
Standard Franchise (3 units) – $99,000
Single Franchise (1 unit) – $45,000
Custom Franchise Package (6+ units) – Case by Case
HOW MUCH MONEY CAN I MAKE?
Teriyaki Madness Average Unit Volume (AUV) is $1.10M*! Learn more about the franchise profitability and review our Franchise Disclosure Document (FDD). To get access to this document, which can answer many of your questions about franchising with TMAD, you simply need to fill out our Confidential Questionnaire (CQ) and show that you meet our initial requirements. Download our Franchise Report or reach out to us to get the process going.
* Refer to the Franchise Disclosure Document
WHAT DOES IT TAKE TO QUALIFY AS A TMAD FRANCHISEE?
We are seeking franchise candidates who have a minimum net worth of $500,000 and at least $150,000-$200,000 in liquid assets.
WHY DO CUSTOMERS GO MAD FOR TMAD?
TMAD provides a cooler, healthier and more fulfilling alternative to the usual fast-food experience of burgers, subs, and pizzas. Our freshly prepared bold and flavorful food is made-to-order with fresh, high-quality natural ingredients. Our large portions are what makes our customers feel great and fully satisfied and is what makes us proud to be Mad.
For those pursuing a well-balanced and active lifestyle, we provide a unique healthy food franchise alternative, in a hip environment.
HOW MANY TERIYAKI MADNESS SHOPS ARE THERE?
After years of testing and development in Las Vegas since 2003, TMAD started franchising across the nation in 2012. We are now more than 130 TMADs strong with over 50% of our shops being owned by multi-unit franchise owners. Check out our latest and greatest franchise locations and see the map of available franchise territories.
HOW IS THE BRAND MARKETED IN EACH LOCATION?
All stores contribute 3% of net sales toward a marketing fund, which is used to develop marketing strategies and materials. Each individual shop also spends a required amount to advertise their grand opening as outlined in the Franchise Disclosure Document (FDD). Digital marketing, content marketing, social media, in-store promotions, direct mail and radio are just some of the channels that TMAD locations utilize to drive the Madness to their locations.
DO I NEED PRIOR INDUSTRY EXPERIENCE?
No, you don’t necessarily need food service or restaurant management experience, although it is a plus in the selection process. A prospective franchisee must be willing to work hard, have strong business management skills, a positive and fun-loving attitude, be committed to excellent customer service, be a team player and have the drive to succeed and control their own financial future.
WHAT KIND OF ONGOING FRANCHISE SUPPORT CAN I EXPECT?
Following a franchisee’s grand opening, we continue to provide ongoing franchise support services to you by phone, email and on-site visits to your location through our awesome Business Coaches. We regularly update our operations manual with new procedures and other information designed to improve operations for all franchisees. We’re also available to conduct ongoing training programs.
IS THERE SUPPORT FOR FINDING AND BUILDING MY LOCATIONS?
You know it! TMAD Corporate has a talented team of real estate, design and construction professionals to help you with every step. We have partnered with national partners to help franchisees find and build their locations as quickly as possible. Bialow Real Estate helps franchisees through the real estate process and Sevan Solutions supports franchisees through the construction process.
HOW MANY EMPLOYEES DOES MY SHOP NEED? DO I NEED TO BE THERE EVERY DAY?
The number of employees is dependent on sales volume, but on average it can take up to 14 to 18 full- and part-time employees to run multiple shifts throughout each week at a shop. Most TMAD owners are multi-unit operators who have a trusted manager in each location, so they don’t have to be there every day. During their first 3 to 6 months, we recommend the owner be in their location on a full-time basis, or as much as possible.
HOW DO I FIND OUT IF I QUALIFY?
WHAT ARE THE ONGOING FEES PAID TO TMAD?
Franchisees in the TMAD system pay a royalty equal to 6% of net sales. The fee entitles you to continued use of the TMAD name and trademarks, access to our operating systems, new product development, ongoing business consulting and other benefits that come along with being a franchise owner in the TMAD organization.
WHERE ARE TMAD LOCATIONS TYPICALLY FOUND?
TMAD thrives in a variety of locations. The team takes real estate very seriously, working with local brokers, using technology and working with national oversight to ensure high-quality locations are identified quickly. We thrive in busy strip malls close to health clubs or nearby businesses commonly patronized by people seeking healthier options.
WHAT IS THE AVERAGE SHOP SIZE?
Our sweet spot is 1,200 – 1,600 square feet. Because Teriyaki Madness is enjoyed by 80% of customers who eat “outside the four walls” through takeout, curbside, online ordering and integrated third party delivery, our franchise owners can lease a modest footprint, reducing their real estate and buildout costs.
HOW LONG DOES IT TAKE TO OPEN A TERIYAKI MADNESS FRANCHISE?
The schedule for opening a new Teriyaki Madness depends on how long it takes to find a location, the length of the lease negotiation process, and the time it takes with local municipalities to get permitting. The construction timeframe can also be affected by unpredictable or unforeseen circumstances with the site. Our goal is to open every location within 10 -12 months.
WHAT TRAINING DO YOU PROVIDE FRANCHISE OWNERS?
We provide three separate training programs to prepare you for opening your first location. Your initial training will take place in our offices in Denver over the course of four days and is offered every month throughout the year. Our Hands-On Training (HOT) is designed to engage you and your managers on a one-on-one basis for 10 days at a corporate location in Denver. It is typically scheduled within eight weeks of your grand opening. We also provide On-Site Training at your location for 10-17 days surrounding your Teriyaki Madness grand opening. Plus, we have a video toolbox of training materials that you can use to train new and retrain old employees once you’ve opened.
WHEN WILL MY FRANCHISE BE AWARDED?
We have a Franchise Process that allow us to provide you with all the information you need to know regarding your Teriyaki Madness franchise opportunity and answer all your questions about franchising. At the same time, we learn all about you to confirm whether you’ll be a good fit for our franchise family. This process has seven steps and takes anywhere from 4–8 weeks. To get started, fill out the form below.
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