We are excited to announce that Teriyaki Madness franchisee’s, Phat Vu and Anne Cao, opened the first of three locations in the Houston area on Monday, February 5th. After finding out more about the restaurant franchise opportunities Teriyaki Madness had to offer, they were excited to bring the madness to Texas.
The store, located at 13410 Briar Forest had an exciting grand opening proving Houston is very welcoming to the madness.
The Asian grill concept is based on bowls that come with a choice of white, brown or fried rice or noodles with a choice of chicken, beef or tofu and steamed or stir-fried vegetables. The same choices for larger plates that also come with a side of macaroni salad or a green salad.
The meat options include chicken teriyaki, spicy chicken, chicken bread teriyaki, beef teriyaki and orange chicken, as well as a meatless tofu teriyaki. Chicken katsu and yakisoba noodles (beef, chicken, tofu or all-veggie) are other options.
Sauces include teriyaki sauce, katsu sauce, gyoza sauce, thick teriyaki, orange sauce, spicy sauce, sweet and sour, and stir-fry sauce.
The menu also includes appetizers such as fried eggrolls, edamame, crab Rangoon and chicken potstickers.
The new Teriyaki Madness is owned by Phat Vu and Anne Cao. The 1,400-square-foot restaurant can seat 65 people. It will be open daily from 11 a.m. to 9 p.m.
The Spicy Chicken Power Bowl is expected to be a favorite among carb-watchers and bodybuilders who crave protein-rich dishes. The bowl’s 49 grams of protein and 11 grams of fiber are 100 percent of the recommended daily allowance of protein and 50 percent of daily fiber just in one meal, but the bowl is big enough to even make into two meals. The dish is loaded with the brand’s signature flavors, including fresh ginger, garlic, and pineapple juice, and is spiced up with chili garlic paste in addition to other secret ingredients.
The LTO is a takeoff on one of Teriyaki Madness’ most popular dishes, Spicy Chicken, which is served with teriyaki chicken wok-tossed in their signature spicy sauce, fresh stir-fried or steamed veggies and the customer’s choice of rice or noodles. The Spicy Chicken Power Bowl omits the carbs to make room for more veggies.
“Many health-conscious guests watching their carb intake already order our Spicy Chicken with veggies instead of rice or noodles, so we decided to add it as a special menu item,” said Teriyaki Madness CEO Michael Haith. “The Spicy Chicken Power Bowl is more flavor than fire. It’s a super addictive flavor with just a touch of heat that won’t burn your mouth – it just leaves you wanting more.”
Over the next four months, Teriyaki Madness is giving away free bowls for a year to six lucky winners. To be considered, consumers have to join Club Mad through their website or follow Teriyaki Madness on Facebook or Instagram. Each winner receives 24 free bowl vouchers to use throughout the year.
Teriyaki Madness, the fastest growing Asian restaurant concept in the nation, grants customers an authentic Seattle Teriyaki House experience. Big, bold bowls are what Teriyaki Madness is famous for, as guests customize their made-to-order entrees. Building a customer’s bowl of delicious flavors and ingredients starts with made-from-scratch sauces and various rice and noodle options, and then adding fresh-cut, stir-fried or steamed vegetables and quality proteins like all-natural, fresh chicken, beef or tofu.
See us featured in Markets Insider for the full article.
Protein: It’s kind of a big deal. Seventy-eight percent of consumers name protein as an important component of a healthy diet, and more than half say they want to eat more of it. The number of products advertising high protein jumped 54 percent in the last five years.
This protein craze is fueled by real health benefits. Protein helps build lean muscle, which speeds up metabolism. It also helps you feel fuller longer, so high-protein meals help you avoid overeating.
As protein’s popularity grew, restaurants had to pivot to keep up. While popular brands like Taco Bell scramble to reorient their menus, Teriyaki Madness will keep doing what we’ve done for 15 years: Make delicious, filling meals that are high in protein and use only the best quality ingredients.
For restaurateurs, keeping up with industry trends is important. Anticipating them is even better. Here’s how our fast casual teriyaki concept is riding the protein wave to explosive growth:
Timing is Everything
Teriyaki Madness was founded in 2003 out of a love for Seattle-style teriyaki. As the concept spread to locations across the U.S., our food gained a cult following because of its unique flavors and fantastic taste.
Little did we know, a nationwide push for protein was on the horizon. In the early 2010s, popular diets like the Paleolithic diet put protein in the spotlight. However, this trend was not a flash in the pan, it was backed by dietary science. furthermore, people started to see real results when they replaced high-carb meals with lean protein.
Food and drink manufacturers started pushing the sought-after nutrient, and soon store shelves featured many products boasting high protein. Naturally, the restaurant industry followed suit, with big brands hurrying to portray their offerings as good sources of protein.
Meanwhile, Teriyaki Madness franchisees welcomed the influx of customers. These new guests were looking for filling, protein-rich meals that were delicious and satisfying. Teriyaki Madness was there to deliver.
The Future for Protein
When it comes to health and fitness trends, it can be tough to predict which way the wind will blow. Will America’s love for protein peter out?
Not likely. Experts predict that the protein craze will get, well, crazier in coming years.
Today’s Dietician, an industry magazine for dietetics professionals, anticipates that consumers will remain committed to protein and will become more interested in different sources of the nutrient. For example, some may look to replace red meat with poultry or animal protein with plant protein.
Teriyaki Madness is already poised to cater to these customers. As consumers’ protein preferences continue to develop, we’ll keep finding ways to make protein-packed meals totally crave-able.
Skyrocketing demand for quick, high-protein food options combined with growing consumer interest in fast Asian cuisine creates a perfect storm for brands like Teriyaki Madness. Our company has grown from Las Vegas’s best-kept secret to a nationwide name, and our business model is making waves. We’re delicious food that’s healthy, not healthy food that’s delicious. So, while we skip ingredients like MSG and only use natural spices and flavors – it’s to make our food taste amazing and keep our customers coming back for more. It’s a happy coincidence for us that by keeping true to our house-made teriyaki recipes, we also keep the food healthy. We stay one step ahead of consumer preferences – and the competition – by sticking to the mission we’ve had from day one: Serving filling, tasty food that’s good for you and fun to eat.
The protein craze isn’t slowing down, and neither are we.
If you’d like to own a business backed by a strong brand with loyal customers, start your ownership journey by downloading a free Teriyaki Madness franchise report.
While National Chicken Month and our #DontBeAChicken campaign comes to a close, the Teriyaki Madness franchise system is full of franchisees who continue to exemplify our big and bold brand. It takes a certain kind of courage to leave a successful business career and open a restaurant. A bold move, to say the least. That’s exactly what Teriyaki Madness Ken Fay did earlier this year … with no regrets.
In June, 2017, after 25 successful years as a manufacturing executive for companies in Malaysia, China and Japan, Fey made a fearless choice to change careers to pursue entrepreneurship by opening a Teriyaki Madness in the heart of downtown Charlotte, NC.
I had enough of the overseas business trips and constant travel,” Fay said. “While it was fulfilling to an extent, I always had that entrepreneurial spirit that I wanted to greatly pursue. The other tremendous aspect about the Teriyaki Madness opportunity is that it gives me a chance to run the business with members of my family.”
Fay’s daughter, Caitlin, manages the Teriyaki Madness location at 1100 Metropolitan Avenue and his son, Matthew, supports daily operations, an arrangement Fay appreciates and sees as a drastic improvement from his previous career.
Fay’s downtown location is the second to open in Charlotte in the last nine months and it celebrated its grand opening on June 12, where he gave away free teriyaki bowls to local “T-MAD- loving” customers.
“Opening the franchise was a big step to take, but I believe wholeheartedly that it’s offered me a chance to be the entrepreneur I’ve always wanted to be,” Fay said.
Ken’s fearless decision to start a franchise not only allowed him to pursue his passion but also share it with his family. One big and bold decision to change his career-path is so far a success story. His one piece of advice? #DontBeAChicken
TMAD’s very own Qing Hammel discusses overcoming your fears.
Inc.com discusses with TMAD Franchise Owner Qing Hammel the idea of fear in the entrepreneurial world, the best ways to face fear, and how to overcome it to find real success.
Deciding to become a Franchise Owner is often an intimidating prospect for many entrepreneurs, but as Qing admits you’re more than likely to hear that inner voice trying to make a positive change and make that leap.
Some things Qing kept wondering:
“Your career encounters a bottleneck and does not give you the desired opportunity to grow.
You do not feel challenged anymore in your current role.
Your procrastination results in the loss of opportunities, and you repeatedly tell yourself and others, “This is what I could/should have done.”
However the challenge to overcome these thoughts is tough, but Qing points to a Japanese proverb that has helped her in overcoming her fears,
“Fear is only a feeling of yours. You are the master of it. Take small but solid steps to face it, question it and, eventually, overcome it. Focus on your goal and go toward it. Something invaluable will be waiting for you along the journey–knowledge, skills, experience, wisdom, compassion, courage and confidence. It is a rewarding journey, and you will have fun.”
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